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publié dans Ressources le 5 janvier 2024

Gender bias in bargaining: Lessons from haggling over the price of seed in rural Uganda

IFPRI

Commercialisation - MarchésGenreOugandaArticle

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Women in Uganda manage a significant share of agro-input shops, yet research shows they face disadvantages in bargaining over prices. In a recent study conducted in rural Uganda, published on January 4, IFPRI built on prior research that hinted at biased perceptions against female-managed agro-input shops, examining the intricate dynamics that govern bargaining over a bag of maize seed of an improved variety. Employing a lab-in-the-field experiment, IFPRI focused on unraveling the complexities of negotiations between sellers and buyers, and in particular on how the gender of the seller shapes the bargaining process and outcomes—finding that women face a distinct negotiating disadvantage.

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